Back to Belgium: a new chapter for me & KAZARTT

Almost fifteen years ago, I packed my bags and left Belgium 🛫.

My little brother, also my best friend and complice cried. It was the first time we will be separated for so long.

I also left behind my girlfriend and many things. But the idea was to go there 1 or 2 years maximum. And then coming back to Belgium. That was ... 15 years ago.

I was chasing new experiences, new challenges, and, without knowing it at the time, the seeds of what would become KAZARTT.

I spent 8 years in Spain, where the idea of colorful, meaningful belts first took shape. In 2019, I moved to Dubai for five years, balancing a corporate career with my growing brand.

And for the past year, I've been in Colombia, experiencing the biggest life change yet: becoming a father.

But now... I'm coming home.

Why Now? Why Belgium?

A lot has changed since I first left. Back then, I was just a guy with an idea, unsure of where it would lead. I was looking for adventure.

I was always ready to pack my bags and go on a trip. I bought a big motorcycle (Kawasaki Z750 first, then a Suzuki GSR-750 for the enthusiasts). In Barcelona, let's be honest, I partied like crazy. I also worked hard. And I did a lot of sports (even competed in an Ironman in Barcelona!). Don't ask me how I could manage sports and parties now. I was in my 20's !

But today, I'm returning as an entrepreneur and a father, with a brand that has sold over 10.000 belts worldwide (and counting).

More than anything, I want my daughter to grow up where I grew up. There's something special about our culture, the food, the people, and the energy of Belgium.

And as I think about the future, it's clear that KAZARTT should grow here, too.

Getting closer to the KAZARTT community

KAZARTT has always been more than just belts. It's about values, stories, and the people who wear them.

Being back in Belgium means I can finally meet the community in person, not just through a screen.

• I'll be attending fairs and pop-ups to showcase KAZARTT and hear your thoughts.
• I want to meet KAZARTT customers, the people who believe in what we're building.
• I will be giving away free belts to those who want to grab a coffee, exchange ideas, and chat about business, branding, or just life in general.

If you wear KAZARTT, support the brand, or simply love entrepreneurship, fashion, or creativity, let's connect !

What's next for KAZARTT?

This move isn't just personal, it's a strategic shift for KAZARTT.

✅ Expand into showrooms & physical stores : I'm actively looking for the right partners to bring KAZARTT to more people.

✅ Create new collections inspired by my passions : As you might guess, every belt in the collection tells a story from my life.

• The Roots belt is a tribute to my home country.
• Change was inspired by Spain.
• Determination & Motivation reflect my passion for sports.
• Ambition my passion for adventure and entrepreneurship

Now, as I enter a new chapter in life, it's time for new designs.

💡 A belt dedicated to fathers?

💡 One for CrossFitters?

I have a few ideas brewing… Stay tuned and share yours !

✅ Grow the brand in Europe – Belgium is home, but KAZARTT is meant to travel.

Let's Meet!

I’m kicking off this new chapter with a simple invite:

☕ Want to grab a coffee and chat? I'm offering free KAZARTT belts to those who want to meet up, exchange ideas, and help shape what’s next.

If that sounds like you, reach out (guillaume@kazartt.com). Let's build something great, together.

🚀 See you soon, Belgium!

Guillaume

PS: To mark the occasion, I have a gift for you! Throughout the month of February, enjoy 30% off the RACINES belt. Use the code BACKTOBELGIUM at checkout.